Samir El Masri

CEO, Digitization

Prof. El-Masri received his PhD (1997) in speech production from INPG (France). He worked at Hokkaido University and NTT and DoCoMo (Japan) from 1998 until 2001 building a talking robot. He was Assistant/Associate Professor at University of Western Sydney (Australia) from 2001 until 2006.  Prof. El-Masri worked at leading IT consulting companies in Sydney, Australia from 2006 until 2009. Prof. El-Masri was a Professor and a Senior eHealth expert from 2009 until 2014 at King Saud University (Saudi Arabia). He has more than 100 published research papers on advanced digital technologies. Prof. El-Masri worked for General Electric (GE) from 2014 as a Senior Regional Director leading digital projects in the MENA region until 2017. Prof. El-Masri is an expert in Digital Transformation and Digital Technologies.

Prof. El-Masri is a public speaker, founder and CEO of Digitalization. And he is the author of “Certified Digital Leader” course.